Demographic Studies
Evaluating the future of your branch network can involve some tough and time-sensitive decisions. We take these decisions, break them down, and make them easier to navigate. Our comprehensive, Best in Class demographic studies provide the perfect road map so you can understand your market like never before. Whether you’re looking to expand into a new territory or simply need to update your existing branch to fit the needs of its current location, our in-depth market and data analysis provides the information you need to make an informed decision.
Deliverables:
- Population breakdown with growth projections
- Education and employment status
- Number of households and annual income with growth projections
- General demographic trends in the identified communities
- Segmentation by lifestyle and demographics
- Traffic volume
- Commercial market snapshot complete with types of businesses and number of employees
- Competitive market analysis complete with a 5-year history of deposits
This information will give you a clear, detailed picture of your surrounding market and a thorough understanding of the competitive make-up so you can drive profits, own your market, and set yourself up for future success.
